past projects
Analysing survey responses to boost engagement
Analysing customer survey data to identify new sales opportunities
Analysing customer survey data to identify new sales opportunities
We worked with a leading UK charity to analyse responses to a survey completed by its volunteers to understand how to boost engagement from them.
This involved analysing unstructured text to draw out key trends and find out what was limiting volunteers getting involved.
The project resulted in a series of recommendations on what the charity could do to get volunteers more involved.
Analysing customer survey data to identify new sales opportunities
Analysing customer survey data to identify new sales opportunities
Analysing customer survey data to identify new sales opportunities
We worked with an online store for a prominent UK comedian to analyse customer survey responses to understand what products were most popular and what customers wanted more or less of.
During the research, we identified a specific product range that customers wanted more of but was in limited supply.
This led to the business investing in this product area and ultimately increased sales.
Process automation - reducing process time from days to minutes
Analysing customer survey data to identify new sales opportunities
Process automation - reducing process time from days to minutes
During his time building in-house analytics teams, a lot of Tom's focus has been on streamlining and automating processes.
All too often, a process that is manual and time-consuming gets stuck in place. But in using analytics tools (such as Alteryx, Python or Power Query) we can automate these.
A great example of this has been where we
During his time building in-house analytics teams, a lot of Tom's focus has been on streamlining and automating processes.
All too often, a process that is manual and time-consuming gets stuck in place. But in using analytics tools (such as Alteryx, Python or Power Query) we can automate these.
A great example of this has been where we were able to take monthly finance process that previously took 3 days to complete, and replacing this with an automated process that runs in 2 minutes by just clicking one button!
Improved cashflow forecasting
Customer insights dashboard and predictive model
Process automation - reducing process time from days to minutes
As part of a broader role in establishing an in-house analytics team, Tom worked on a project to improve the cashflow forecasting.
This project involved two aspects: first, improving the process itself in terms of how the data was processed, making it more automated and removing manual aspects.
Secondly, it involved reviewing the assumpt
As part of a broader role in establishing an in-house analytics team, Tom worked on a project to improve the cashflow forecasting.
This project involved two aspects: first, improving the process itself in terms of how the data was processed, making it more automated and removing manual aspects.
Secondly, it involved reviewing the assumptions and how the model worked. This led to a 20% improvement in forecasting accuracy, allowing the business to have more confidence planning for the future.
Customer insights dashboard and predictive model
Customer insights dashboard and predictive model
Customer insights dashboard and predictive model
We have worked with numerous businesses to build datasets from scratch to compile data on customers and what they are buying.
We then present this in the form of a dashboard, allowing the business to see a single view of who their customers are - e.g. segmentation analysis.
Supporting this, we have also built predictive models to analys
We have worked with numerous businesses to build datasets from scratch to compile data on customers and what they are buying.
We then present this in the form of a dashboard, allowing the business to see a single view of who their customers are - e.g. segmentation analysis.
Supporting this, we have also built predictive models to analyse the behaviour of customers and products, to inform which products should be invested in and which customers should be targeted for setting strategy.
Collation and analysis of data for a charity
Customer insights dashboard and predictive model
Customer insights dashboard and predictive model
As part of an ongoing relationship, we are working with a newly setup UK charity to provide analysis to generate insights.
This project has two parts to it: firstly, designing and implementing a process to collate data and secondly, to provide analysis of this data to generate insights.
The charity aims to raise awareness for a specific
As part of an ongoing relationship, we are working with a newly setup UK charity to provide analysis to generate insights.
This project has two parts to it: firstly, designing and implementing a process to collate data and secondly, to provide analysis of this data to generate insights.
The charity aims to raise awareness for a specific heart condition. By providing data analysis, we have been able to help the charity find insights into the symptoms and life experiences of those who have this condition.